Post

The New MAC Website - Why

February 2, 2010

We are guilty, like so many, of working on our brand only when time permits (which these days isn’t often as the market is heating up). As a marketing company however, this is inexcusable. Sure, we’re busy selling real estate, learning about real estate and working with developers and purchasers but how can we prove to everyone we can help people buy and sell homes when we do a poor job of explaining just how we do that?

Drum roll, please…and here is our new and much improved website. We still have all of our project information which lets people know about what new communities we have open and coming as well as the communities we have worked on in the past. The improvements are in pretty much everything else!

  • Buying and selling information - We’ve gone through all the reports, studies and helpful tips and have compiled the most important tidbits of information to help you buy or sell your home. There is a lot of info out there and it can be overwhelming – so many things to think about – so we’ve gone and sourced it, condensed it, edited, rearranged it and come up with our best advice.
  • We’ll be posting current and relevant stories that we think are important to read. It may come from a newspaper, a news release, the Greater Vancouver Real Estate Board, the Fraser Valley Real Estate Board, Canadian Mortgage and Housing Corporation or just random thoughts from our staff.
  • Blogging – someone from our office will be regularly dispensing information whether it’s on new trends, hot markets, great architecture, our favourite neighbourhoods, comments on a community we saw or just what we had for lunch that day (just kidding, unless it’s somehow relevant to real estate)... make it easy on yourself and subscribe to our RSS Feed.
  • The MAC Club - If you still want more information from us and are interested in the communities we are working on then join the MAC Club. By joining you will receive newsletters making you the first to know about what’s happening at MAC, what events we may have coming like community releases, Realtor or VIP events, special offerings and more. We’ll be keeping it brief so as not to rattle on – just the highlights of what you need to know.
  • MAC Quarterly (Market Analysis) – This is a free quarterly report we’ll be putting together on the broader view of the market. We’ll sum up all of our thoughts about how the market is fairing, what neighbourhoods are hot, what’s not, and even profile some of our favourite projects and neighbourhoods.
  • And since we’re on the social media train (have you heard about these new sites called Facebook, Twitter and YouTube?) you can follow us or tweet us.

We also want your feedback, comments, suggestions, musings, and more. Tell us what you think and how you feel – especially about our new website. We genuinely hope you’ll find it useful and informative so if you have ideas to help make it better, let us know via Facebook, Twitter or emailing us at info@macmarketingsolutions.com

Thanks,

Suzana Goncalves